Holdland
A collaboration with travel photographer Bradley Devine; Holdland seeks to embolden adventurous individuals to set forth and seize experiences through photography. Adaptable, innovative, and aesthetically refined, the Holdland Original is the pinnacle of this pursuit.
Role: Lead | Branding, Industrial Design, Creative Direction
Shoot from the hip.
The hip belt sports a unique lens-holster design, allowing the wearer to quickly change lenses on the fly. The hip belt can detached and worn separately; perfect for an ultralight shoot.
Quick access to the camera body through the top of the pack.
Lay the pack face-down to access gear through the full-zip back panel.
